Sr Marketing Coordinator
- Digital Marketing
Job Description
We are seeking a results-driven and creative Marketing Coordinator with a strong background in Digital Marketing. The ideal candidate should possess expertise in various digital channels and have basic designing skills. This role involves working closely with clients to execute diverse marketing activities and campaigns.
Responsibilities
Digital Marketing Strategy
- Develop, implement, and optimize digital marketing strategies to achieve client objectives.
- Stay updated on industry trends and emerging digital marketing technologies.
Client Interaction
- Collaborate with clients to understand their marketing goals and requirements.
- Act as the main point of contact for clients, ensuring effective communication and satisfaction.
Content Creation and Design
- Generate compelling content for digital channels, including website, email campaigns, and social media.
- Utilize basic designing skills to create visually appealing graphics for various marketing materials.
Search Engine Optimization (SEO)
- Optimize website content for search engines to enhance online visibility and organic traffic.
- Monitor SEO performance and implement strategies for continuous improvement.
Paid Advertising
- Plan and execute paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and other relevant channels.
- Monitor and analyze the performance of paid campaigns, making data-driven adjustments.
Email Marketing
- Develop and execute email marketing campaigns, including creating newsletters and analyzing campaign metrics.
- Implement segmentation strategies to target specific audience segments.
Analytics and Reporting
- Utilize analytics tools to track and measure the success of digital marketing campaigns.
- Provide regular reports to clients with insights and recommendations for optimization.
Marketing Campaign Execution
- Coordinate with internal teams to ensure seamless execution of marketing strategies.
- Manage timelines, budgets, and resources for successful campaign implementation.
Qualifications
- Bachelor’s degree in Marketing, Digital Marketing, or a related field.
- Proven experience in digital marketing, including SEO, paid advertising, and email marketing.
- Basic designing skills using tools like Canva or similar.
- Familiarity with marketing analytics and reporting tools.
- Excellent communication and interpersonal skills.
- Strong project management and organizational abilities.
- Ability to adapt to a fast-paced and evolving digital landscape.
Careers
Apply Job
Shift
Night
Gender
Male / Female
Salary
As per Company Norms
Location
Coimbatore
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